The OFF-WHITE Nike Blazer Mid features a white leather upper with suede detailing with a jumbo Nike Swoosh in black on the side panels. Much like the Nike Air Force 1 that was spotted during Miami Art Basel last December, this release also feature recognizable “Off-White™ c/o Nike” branding along the upper.
Nike and Off-White: ‘The Ten’
The ten Nike shoes were deconstructed and redesigned by Virgil Abloh throughout early 2017. The collaboration between the two brands was officially confirmed in late August, however Abloh had been working on the designs since much earlier in the year and teased them throughout. The design process involved Abloh taking each individual shoe, breaking it down with an X-ACTO knife, removing and altering key elements of the shoe. He maintained the foundational silhouette of each shoe, but added small fabrics and panels and relocated parts. Abloh concentrated his design towards editing the stitching and tongues of each of the shoes.
Abloh designed each shoe to have a print on the inside of each shoe, reflecting the creative process and location of creation. It was titled “Off-White for Nike” then a line which included the name of the shoe that had been remodelled and then two lines saying “Beaverton, Oregon USA” and “C. 2017”. Beaverton, Oregon, being the location at which these shoes were designed. Abloh also added the name of the main material of the specific shoe to the midsole in bold black quotation marks, a signature trait of Off-White and Abloh. These examples include ‘AIR’ and ‘FOAM’.
A key part of the creation process was adding the signature Off-White zip-tie that is attached to Off-White products. All the shoes in this collaboration featured the red zip-tie that features the date, name of collaboration and ‘zip-tie’ in bold white letters. More Link To: WIKI OFF WHITE.
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