Description
Virgil Abloh and his Off-White™ brainchild are releasing a new iteration of the Nike Air Max 97. After a collection dedicated to tennis superstar Serena Williams, Abloh once again places his focus on the classic AM97 silhouette.
This Nike Air Max 97 features a Grey-based upper with a rainbow gradient Nike Swoosh. In terms of branding, signature Off-White™ insignias can be found inside the shoe while Abloh’s Helvetica font is featured on the medial sides and on the shoelaces.
The asymmetrical tongue patch from the original 2017 release returns, as does the infamous zip tie that adorns all of the designer’s Nike footwear.
Finally The shoe is then completed by a simple grey midsole/Air Max unit, translucent outsole, and an extra pair of teal laces if the wearer desires extra contrast.
Nike and Off-White: ‘The Ten’
The ten Nike shoes were deconstructed and redesigned by Virgil Abloh throughout early 2017. The collaboration between the two brands was officially confirmed in late August, however Abloh had been working on the designs since much earlier in the year and teased them throughout. The design process involved Abloh taking each individual shoe, breaking it down with an X-ACTO knife, removing and altering key elements of the shoe. He maintained the foundational silhouette of each shoe, but added small fabrics and panels and relocated parts. Abloh concentrated his design towards editing the stitching and tongues of each of the shoes.
Abloh designed each shoe to have a print on the inside of each shoe, reflecting the creative process and location of creation. It was titled “Off-White for Nike” then a line which included the name of the shoe that had been remodelled and then two lines saying “Beaverton, Oregon USA” and “C. 2017”. Beaverton, Oregon, being the location at which these shoes were designed. Abloh also added the name of the main material of the specific shoe to the midsole in bold black quotation marks, a signature trait of Off-White and Abloh. These examples include ‘AIR’ and ‘FOAM’.
A key part of the creation process was adding the signature Off-White zip-tie that is attached to Off-White products. All the shoes in this collaboration featured the red zip-tie that features the date, name of collaboration and ‘zip-tie’ in bold white letters. More Link To: WIKI OFF WHITE.
List Nike and Off-White: ‘The Ten’:
1.Off-White x Air Jordan 1 “The Ten” White Black Red AA3834-101
This Off-White x Air Jordan 1 showcase hand-cut and reconstructed materials with Off-White for Nike tagging on the medial side, along with a unique Nike Swoosh logo and “AIR” branding on the midsole.
2.Off-White × Nike Air Vapormax “The Ten” AA3831-001
This Nike Air VaporMax is highlighted with an exposed stitched Nike Swoosh and “AIR” text on the heel.
3.OFF-WHITE x Nike Air Presto Black AA3830-001
The OFF-WHITE x Nike Air Presto features a black mesh build on the upper with large Swoosh logos placed on the side panels, also in black.
4.OFF-WHITE X Nike React Hyperdunk 2017 AJ4578-100
5.OFF-WHITE X Nike Blazer Mid White/Black AA3832-100
The OFF-WHITE Nike Blazer Mid features a white leather upper with suede detailing with a jumbo Nike Swoosh in black on the side panels.
6.Off-White x Nike Air Max 90 AA7293-100
The OFF-WHITE x Nike Air Max 90 ICE features a variety of materials on the upper that include leather and suede.
7.Off-White x Nike Air Max 97 White AJ4585-100
8.Off-White x Nike Zoom Fly AJ4588-100
9.Off-White Nike Air Force 1 Low AO4606-100
This exclusive version of the Off-White x Nike Air Force 1 by Virgil Abloh comes with a new White-on-White design
10.Off-White x Converse Chuck 70 Cleat White 162204C-102
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I really like the Nike Air Max shoes. They are good looking and very comfortable. The sole is resilient. Nice shoes for walking or running.
The appearance of jointly-designed models with off-white is outstanding. The material is a little stiff, but it’s lightweight. It’s air permeable, not hot in Summer. true to size, fit me well. very comfortable when walking.